Trusted by business and nonprofits
Boost site traffic with in-depth keyword research
SEARCH BETTER, RANK HIGHER
Using several fundamental factors, we identify the most relevant keywords to your brand and content. Balance keyword difficulty, volume, clicks, and search intent to optimise for the right kind of visitors
Consider the intent behind your customers searches
SEARCH INTENT
Our keyword research doesn't just identify terms; it deciphers the intent behind each search, ensuring your content aligns perfectly with what your audience is truly seeking.
Leverage our insights into search intent to tailor your content strategy with unmatched precision. We empower your brand to craft highly targeted, intent-driven content that converts.
We categorise keywords based on the primary intents: informational, navigational, and transactional.
Balance volume and competitiveness
SEARCH VOLUME AND COMPETITION
We identify high search volume keywords relevant to your niche, enabling you to focus your efforts on terms that promise maximum visibility and engagement.
Navigate the competitive landscape with our detailed analysis – outshine your competitors by targeting keywords with the perfect balance of high search volume and low competition
Don't just chase after popular keywords; let us help you prioritise based on strategic value.
Learn from the example of other companies
COMPETITOR RESEARCH
Peek behind the curtain to see how your competitors are succeeding. Dissect their SEO strategies, from the keywords they're targeting to the backlinks they're earning.
Find where your competitors are missing the mark and where the market is underserved.
Use our comprehensive analysis to benchmark your performance against industry leaders. We'll guide you in crafting strategies that not only match but surpass your competitors.
"Excellent writing skills. Great communication skills. Stellar performance. Astounding work ethic. Truly a pleasure to work with."
Terricina Jackson
TLJ Business Solutions
Aim for the perfect keyword density of between 1-2%, using lots of keyword variations.
Search engines look for keywords within the first and last 100 words on a page.
Opening and Closing Paragraphs
Add variations, or secondary keywords, into the subheadings and page sections.
H1 headers should always contain your primary keyword while staying engaging.
H1 Headers
Capture the attention of search engines with SEO-optimised meta descriptions.
Meta Descriptions
Title tags are one of the most important places to add keywords, informing potential readers.
Titles
Keyword Density
H2 and H3 Headers
We'll add high quality keywords directly into your content
INTEGRATING KEYWORDS
Your Questions,
Answered.
-
What is a content marketing strategy?A content marketing strategy outlines the content we will create in the coming months. It identifies the topic, article title, keywords (including their search volume), type of content, location in the content funnel, proposed publication date, and any similar, competing articles. Once created, a content marketing strategy allows production to occur on time, ensuring you publish content regularly on your site. With some sites publishing several articles and pieces a week, using a content marketing strategy keeps the process organised for everyone involved.
-
What is a content pillar?A content pillar is a core topic or concept relevant to your industry. These content pillars are then used to help think up new article ideas. For example, if you are a mountain biking company, your content pillars could be "bike maintenance," "bike reviews," "biking news," and "recommended cycle routes." Rather than starting from scratch, content pillars help spark new ideas for future content, from how-to guides to opinion pieces.
-
Can I order a specific article(s)?Yes. If you want to order a particular article(s) and you've already done the keyword research, we're more than happy to write it to your requirements. We're always flexible with clients. We'll meet your needs, whatever they may be. We do request that you order a minimum of 1,000 words and that no article should be shorter than 500 words.
-
How do you identify keywords?Keyword selection is an art. We use multiple tools, including Google Keyword Planner, to initially identify keywords relating to a topic or industry. We will also perform a Google search, looking at related terms and recommended questions to identify popular search terms. When we appraise each keyword, we consider search volume and competitiveness. In general, we prioritise keywords with low competitiveness and high search volume – balancing these factors when necessary. If a keyword has a high user search intent, we may consider it, even if the search volume is low.
